Don't Forget About Google Groups
Google Groups can also be a promotional tool of sorts for your website/blog. You can either create your own individual Google group about the topic of your website, or you can search for existing groups with similar subjects. It can be a great way to "network" your website. Inside these groups you can post messages about whatever you like. Once these messages are up anyone in the world can comment on them. Most of these groups below are there for people to ask technical questions or get feedback on their site. Just make sure when you do post a message to include your url so people can easily click on your link. These are a couple groups I have found that you might find useful. The first is Blogger Review, this is a google group that is specifically design for getting feedback on your blog. For all of you Google Pagecreator fans, you can try Google Page Creator Discussion Group, this group is in place to help you with errors and get input on your creation. The final group I will give to you is Promoting Your Site, this is a group that was created by "Google-Power" very recently, and is designed to find the numerous ways to get your website or blog in front of people. If you have a tracking program like Google Analytics, you can see the traffic from Google Groups for yourself. Good luck building your "web" of contacts! Let me know if you found any other Google Groups that were useful to you, I know there are quite a few groups out there, it's just hard to find the great ones.
Using Google's Picasa As Promotional Tool
Google Picasa has become one of my favorite freeware product releases. It wasn't until recently though that I realized how easily Google's photo software could be used as a way to drive traffic to your site. The first step will need to do is take a few pictures of what your business or website is all about. For instance, if you are a fence company, you would want to take pictures of all the different types of fences that you install. If you run a florist shop you would take shots of all of your various plants and flowers. Next, simply select the pictures that you would like to make a movie/slideshow. Hold down the CTRL key to highlight multiple pictures. Once you have selected the pictures, go up to "create" in the menu and then to "movie". Now, you will select the second delay between the pictures. I personally like the full 5 seconds, but you decide. Then, you select your movies screen size. In this case the smaller the movie size, the smaller the file size, so keep this in mind. Next you select your compressor. I have been using Indeo, but you can choose. Remember, the more you compress the smaller the file size, but the lower the quality. Finally you just hit ok and wait for the movie to render. Congratulations, you just created your first movie for your business, or web site! Now you can upload this movie to Google Video and ad a link to your site, maybe some keywords and let the traffic flow.
Check out this example of a florist! or
This one I designed for a fence company!
Google Dates Back to the 1700's
Google released today a new version of Google news service. You will now be able to search through it's vast database of news articles from such publications as the New York Times, Forbes, The Financial Times, Time Magazine and Washington Post. Some of these articles date back as far as the 1700's! The articles will show a few lines of text and then you will have the option to be re-directed to the provider if you would like to view the entire article. (Much like Google's Book Search) The best part about this service is that it will show the articles in chronological order, so you can see how news stories were viewed throughout history. For instance, you could see how differently the media portrayed Iraq and Afghanistan in the past, and see how it evolved into the situation we are in right now. This is just another tool in Google's race to organize the world's information.
Don't forget to visit our article on becoming a webmaster!
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